DID YOU EVER IMAGINE BIEN COOL GETTING TO THIS LEVEL? Bien Cool is not even at a 1% of how I envision it. It is very different to see your brand from the inside out than from the outside. Sometimes you assume that everyone knows all the struggles that you have to go through and it's not like that.
Greeting cards are usually a fun, easy way to express your feelings to those in your life. They are usually sweet and a little corny, but that’s what they’re supposed to be, right? Well, Puerto Rican businesswoman Josie Arroyo decided that just won’t do anymore since the way we communicate has changed.